For this exercise we started with preliminary sketches of the packs followed by the point-of-sale items and finally the website and sales literature.
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| Exploratory concepts. |
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| Point-of-sale displays. |
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| Product line extension. |
The items finalised for production were the fish snd the meat curry mixes including a set for the tourism market, curry powder and spices in bottles and sachets, and an institutional pack in tins for the catering trade.
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| Packs for fish curry and meat curry. |
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| Page designs for website. |
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| Salesforce leave behind. |
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